July 2021
The international brand valuation organization Brand Finance published the report titled “Turkey's Most Valuable 100 Brands 2021”.
July 2021
TURKEY
Top 10 of Turkey’s Most Valuable Brands 2021
The international brand valuation organization Brand Finance published the report titled “Turkey's Most Valuable 100 Brands 2021”. Prepared for the 14th time this year, Brand Finance’s report ranks Turkish Airlines at the top, Arçelik as the second, and İşbank as the third. The total value of the Turkish brands on the list was assessed as 21.45 billion dollars. This is a 12.7% decrease with respect to the last year. Brand Finance Turkey Director Muhterem İlgüner spoke to the Anadolu Agency about the matter and stated that last year was not good for the brands due to the novel coronavirus (Covid-19) pandemic.
Ranking at the top in the Turkey 100 – 2021 report prepared by Brand Finance, Turkish Airlines had a brand value of 1.975 billion dollars last year and 1.605 billion dollars this year.
Ranking at the top in the Turkey 100 – 2021 report prepared by Brand Finance, Turkish Airlines had a brand value of 1.975 billion dollars last year and 1.605 billion dollars this year.
WORLD
Suggestions From Spotify For Every User's Mood
Spotify registered the patent of a technology that listens to the voice of the users to suggest music according to their emotion, gender, age, or accent. Submitted in 2018 but registered this year, this technology is based on analyzing the sounds received by the microphone of the device on which the application is used. Analyzing the mood and even the environment of the users based on the sounds, the technology will be able to understand whether the user is happy, angry, sad, or neutral by analyzing their voice, the stress level of the voice, and the voice rhythm.
WORLD
A Global Patent Deal Between Ericsson And Samsung
Two tech giants Ericsson and Samsung joined forces by signing a patent agreement. Covering the sale of network infrastructures and phones, the agreement includes patents regarding cellular technologies including 5G. According to the agreement, Ericsson and Samsung will be able to use each other's patents in telecommunication and network products without paying license fees.
High Schools Started Filing IP Applications
As part of the 1000 Schools project of the Ministry of National Education, we first conducted a needs analysis regarding Intellectual property rights at high schools in Istanbul. After identifying the areas in which the schools wanted to apply for registration, we performed workshops in those areas and then assigned mentors to the schools. We keep working on this matter.
ARTICLE
''WIPO Joined The Game'' - WIPO Proof
The time stamp is a piece of encoded information used generally to register the time of creation, modification, transmission, and/or collection of data in order to verify its occurrence date. For instance, RFID card readers and time stamps on letters are the examples of that. Again, the Word files on your desktop have records stating the creation date of the file. This also is a kind of a time stamp.
FROM PAST TO PRESENT
The First Thermometer
The thermometer we use today to measure temperature was invented by the Italian scientist Galileo Galilei in 1592. Galileo’s thermometer was a glass bulb filled with air. The bulb was connected to a glass tube immersed in colored liquid. As the air heated, it would expand and move the liquid up. The first example of a modern thermometer was produced in Italy in 1654. This thermometer was a glass bulb filled with water and connected to a thin glass tube. The German scientist Gabriel Fahrenheit developed the thermometer by using mercury as the liquid instead of water.
